Best B2B Lead Platforms and Directories for Service Firms in the UAE

Disclosure: this page is published by Emirae (emirae.pro), which is one of the platforms compared below. We describe every platform, including our own, only from what its own pages said when we read them on 5 October 2026, and we say plainly where a price is not published.

This guide is for owners of UAE accounting, audit, tax, company formation, PRO and legal firms who want to know where they can list their firm or receive client requests, what each platform charges and what stays under their control.

The platforms at a glance

Emirae

Clients post requests for company formation, accounting, tax, PRO, visa, legal and bank account help. A request reaches firms only after the client confirms it by email and it passes moderation. You send offers for free (up to 20 in any 24 hours), the client opens their contacts to up to three firms, and each of those firms pays once to unlock them (emirae.pro/pricing and emirae.pro/for-consultants, read on 5 October 2026).

Source: emirae.pro/pricing, read on 5 October 2026. Limits you should know: up to three firms can pay for the same client; a bad lead reported within 48 hours earns one free replacement unlock if approved, never a refund; and a purchased lead left without a status for 14 days pauses new unlocks. The price is fixed when the client submits the request, and there is no subscription or commission on your work.

Clutch

Clutch runs UAE directories, including a “Top Accounting Firms in Dubai” page that listed 495 companies when we read it (ratings updated 5 October 2026). The page itself says Clutch may earn a fee for some placements. Its own pricing:

• Basic: free profile, no verification, no link to your website from directory pages.
• Verified: USD 499 a year, billed for the full 12 months upfront, with placement above non-verified providers.
• Sponsorship and featured listings: price depends on the level and number of pages and is not published; a 12-month agreement is required with no early cancellation.
• Pay Per Lead: Clutch shortlists up to five providers per project, matched on bid amount, targeting, services and organic ranking. To bid you need an active Verified subscription or active advertising.

Source: clutch.co/get-listed and Clutch Help Center, read on 5 October 2026.

GoodFirms

GoodFirms offers a free listing that it describes as free forever (no card, no expiry), with a four-step research verification and access to limited public RFPs. Paid options are a PRO subscription and sponsorship plans that place sponsors above non-sponsors; the get-listed page links to a quote form and does not show prices (goodfirms.co/get-listed, read on 5 October 2026). It also runs a “Top Accounting Firms in Dubai” page.

Sortlist

Sortlist is built for marketing agencies: its agency page says thousands of companies come each month looking to hire marketing agencies. Registration is free. Its billing help page says plans start at EUR 129 a month paid annually or EUR 189 a month paid monthly, with an annual commitment in both cases. On top, you can fund two modules with a monthly cap you set: visibility, where you pay per click from EUR 0.5 to EUR 10, and opportunities, where you pay to apply to a client brief at a price that can reach EUR 650. Direct messages from clients who found your profile are free (Sortlist Help Center, read on 5 October 2026). Sortlist also notes that most agencies need around five tries to get their first hire.

DesignRush

DesignRush is an agency directory with UAE and Dubai category pages. The profile is free. Marketplace membership costs USD 200, 300 or 500 a month with a one-year minimum paid upfront, and lets you bid on projects. Sponsorship starts at USD 500 a month (billed quarterly) for a top position in one category, with larger plans from USD 2,000 and USD 5,000 a month; DesignRush says it does not give refunds (designrush.com/marketplace/membership and designrush.com/sponsorship, read on 5 October 2026). It suits marketing and design agencies, not accounting or PRO firms.

Yellow Pages UAE

Yellow Pages UAE (yellowpages-uae.com) has a free “List your business” form, and its advertising form offers a Power Listing or a Regular Listing. No prices are published on either page. The popular categories shown are mostly industrial and trading, such as building materials, steel and valves (read on 5 October 2026).

Google Business Profile

Google states that creating a Business Profile is free. A virtual office is not eligible, and a co-working office counts only if it has clear signage, is staffed and receives customers during business hours (Google Business Profile Help, read on 5 October 2026). For a firm with a real office it is the first free listing to complete, because clients see it in Search and Maps.

LinkedIn

Company Pages and Service Pages are free, and through a Service Page any LinkedIn member can message you for free and request a proposal. Ads are sold through an auction, so there is no fixed price (LinkedIn Marketing Solutions, read on 5 October 2026).

ServiceMarket

ServiceMarket is a home services marketplace (moving, cleaning, maintenance). Its partner page invites home service companies, promises access to service requests in the city you choose, and says a sales representative calls within 2 working days; its FAQ says it partners with licensed professionals. Partner pricing is not published (servicemarket.com, read on 5 October 2026). It does not cover accounting, tax, PRO or legal work.

Bark

Bark charges a fee for each introduction on its UK site. On 5 October 2026 its UAE address (bark.com/en/ae/) redirected to a page that returned a 404 error, and we re-checked it the same day with the same result. Until a UAE site exists, Bark is not a channel for UAE clients.

Free zone partner programmes

For company formation consultants, free zones are a channel that pays you. Meydan Free Zone, for example, requires a signed Channel Partner Agreement and says commission is paid within 5 days of the partner’s invoice (meydanfz.ae/channel-partner, read on 5 October 2026). Other zones run similar schemes; see our guide to free zone partner programmes in the UAE.

How to choose: a checklist and a worked example

• Does the platform show clients in your category and emirate, or mainly agencies or home services?
• Is the cost fixed (subscription, sponsorship) or tied to a client (per lead, per opportunity)?
• Is there a minimum term? Clutch and DesignRush state 12-month terms; Sortlist states an annual commitment.
• How many firms receive the same client?
• What happens with a bad lead: refund, credit or nothing?

Worked example (our arithmetic). A new company formation firm compares one year of fixed fees with paying per client. Clutch Verified at USD 499 a year is AED 1,832.58 at AED 3.6725 per US dollar (Central Bank of the UAE). A DesignRush Basic membership at USD 200 a month for the minimum 12 months is USD 2,400, or AED 8,814.00. On Emirae, the fixed cost is AED 0 and each company formation client who opened contacts costs AED 400, so the Clutch fee equals about 4.6 such clients (AED 1,832.58 / 400) before you have won anything. The fixed fee buys visibility, not clients, so the comparison only holds if the listing actually brings enquiries.

For a fuller view of paid channels, including Google Ads costs per click for UAE service searches, read lead generation for service firms in the UAE. Opening a new practice? See how to open an accounting firm in Dubai, how to start a PRO services company in Dubai and how to become a tax agent in the UAE. To understand what clients look for when they compare firms, read how to choose a business setup consultant in Dubai, business consultants in Dubai and how Emirae works.

What is not published

• Clutch sponsorship and advertising prices: not published; Clutch asks you to contact its team.
• GoodFirms PRO and sponsorship prices: not shown on the get-listed page.
• Yellow Pages UAE paid listing prices: not published.
• ServiceMarket partner fees: not published.
• Sortlist entry price: its help pages differ (one says from EUR 99 a month, the billing page says EUR 129 a month paid annually); confirm in writing before you sign.
• Request volumes per category: none of the platforms above, Emirae included, publish them for the UAE on the pages we read.